The sale of Fathers Day Cards are booming this year according to InterGreet.com, whose wholesale Greeting Card online business has experienced marked changes in the demand for products. "We find that retail stores are looking for premium Greeting Cards now instead on the low-priced, lower quality options," according to President James Richards. "Why? because of the market domination in the big chains by Hallmark and American Greetings, " he said. "
"Retailers are now realizing that if they want to win sales from Target or Wal-Mart they need to have the same quality cards that those chains offer. This is where InterGreet.com come in. We are the only online wholesaler that can match this higher quality product - and we have the added bonus of giving our retail customers a far bigger profit margin," Richards added.